Visual Identity

The visual identity is how Saud International Schools is recognized at a glance. This page gathers the official visual assets — the logo library, the approved fonts and the brand guideline booklet — and summarizes the core rules for using them correctly.

Logo Components

The logo combines the SIS emblem and the school wordmark in Arabic and English. Always use the complete, approved artwork from the library below — never rebuild, redraw or retype any part of it.

Correct Usage

Use the logo files exactly as provided, in their original proportions and colors. Choose the version (full logo, emblem, horizontal) that fits the layout, and always start from the source files in the library.

Safe Space

Keep a clear area around the logo — free of text, images and other graphics — at least equal to the height of the emblem, so the logo always has room to breathe.

Colors

Use only the official brand colors defined in the guideline booklet. Do not recolor the logo or apply gradients, shadows or effects that are not part of the approved artwork.

Backgrounds

Place the logo on clean, uncluttered backgrounds with sufficient contrast. Use the light version on dark backgrounds and the dark version on light backgrounds, as shown in the guideline.

What to Avoid

Do not stretch, rotate, crop or outline the logo; do not change its colors or fonts; do not place it over busy imagery or low-contrast backgrounds; and do not combine it with other marks without approval.

Official Fonts

Official communications use DIN Next for Arabic and Mulish for English. Both font packages are available for download below.

For the complete rules, please refer to the identity guideline booklet in the library below.